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What is a Vehicle Wrap?

Vehicle wraps are moving billboards that are viewed by a much larger audience. Whether you’re sitting at a stop light or cruising down the highway, your business information can be seen coast to coast, 24/7.

What are the types of vehicle wraps?
  • A full wrap is complete coverage of the vehicles paint and sometimes windows.
  • Partial wraps can be anything less than a full wrap. From an accent stripe down the side or hood to a 50% coverage wrap.
  • Window graphics using see through perforated vinyl are a great inexpensive way to advertise on your vehicle.
  • Cut vinyl is usually solid colored vinyl that is simply cut out and applied to the surface of your vehicle. Letters, single, tow , or three color logos, phone numbers, website addresses, etc.
Why choose a vehicle wrap over other forms of advertising?

There is no better way to reach as big an audience than a vehicle wrap. It is mobile, so it can go anywhere the road van take you. It can have an excellent life span. Not everyone reads the paper or listens to the radio or even watch TV but almost everyone has to ride or drive on the road.

What’s the benefit of a vehicle wrap?

Many forms of advertising are discarded by 40-60% of recipients. Flyers, brochures, business cards, mailers, etc. are simply thrown away because a vast majority of people do not take the time to read or even look at it. If you have a wrapped vehicle sitting at stop light there is potentially 10-50 people that will see your vehicle. If you hit 10 stop lights a day that up to 500 people. Research studies by organizations like the Traffic Audit Bureau show that 96% of people in the U.S. travel in some sort of vehicle every day. increasing the likelihood that more people will see your advertisement. this can potentially mean millions of impressions each year from a single auto wrap. Vehicle wraps can last for up to 5 years longer than most billboards, magazine ads, television ads, radio ads. This gives your campaign a much longer life span and you reach more people.

What are the advantages of vehicle wraps?

It is a new paint job – but it is not permanent and it protects the original point from just about everything, dirt, rain, small pebbles, chat, and all kinds of road debris.  You get more impressions per dollar than other advertising methods such as TV and radio. Your company’s identity is exclusive and you don’t have to share ad space with anyone. You can advertise anywhere you can drive. Its more valuable to have your vehicle on the road as much as possible.